PRIVACY POLICY

introduction

Elad Canada Inc. and its related and affiliated entities and subsidiaries (collectively “Elad” or “we” or “our”) recognize the importance of protecting the personal information of visitors to the website. This privacy policy describes the type of personal information we collect, how we use that information, the safeguards we have in place and the right to access personal information. For the purposes of this statement, personal information means information about an identifiable individual, including but not limited to contact information, such as name, address, e-mail address, telephone number, fax number, demographic or household information.

By entering information onto our website, you are thereby consenting to the processing of your personal information for our business purposes. Our business purposes can include, but are not limited to, collection, use and disclosure to subsidiaries, related companies, contractors or other entities for purposes associated with a property purchase, with a prospective home purchase, market research, project planning or for the reasons as found in our purchase agreements.

We reserve the right to update the privacy policy at any time, without notice, and encourage you to refer back to it on a regular basis.

Collection, Use and Disclosure of Personal Information

For each visitor to our website, our server automatically recognizes the consumer’s domain name and e-mail address (where applicable). We collect the domain name of visitors to our website, aggregate information on what pages consumers access or visit, user-specific information on what pages consumers access or visit, information volunteered by the consumer, such as personal information, survey information and/or site registrations

Generally, we collect information directly from you; however, we may on occasion collection information from third parties. Broadly speaking, we use personal information for the following purposes:

  • To improve the content on our website;
  • To customize the content and/or layout of our page for each individual visitor;
  • To respond to requests for information;
  • To provide you with customer service;
  • To make available, promote and offer services, products and/or special offers;
  • To conduct, process and complete transactions with you;
  • To develop, modify and customize services and offers that would appeal to you and the public in general;
  • To enable us to better serve you and the public in general;

When individuals visit the Elad website, we may collect some basic information regarding the use of our website. This type of information can be collected automatically, that is not be registration or the completion by you of any on-line surveys, forms or questionnaires. This type of non-identifiable information could include the amount of traffic visiting the website, which webpages are visited and for how long, the type of internet browser being used, the type of computer operating system being used and the domain name of the website from which a link is made to our website, if any. This non-identifiable information is used only in the aggregate to help us better understand trends and patters evolving in the marketplace which will in turn allow us to improve the quality of our website.

A “cookie” is a small amount of data that our website can send to your internet browser which may then be stored on your computer’s hard drive so that we can recognize you when you return to our website in the future. We may use cookies to store visitor’s preferences, record session information, record user-specific information on what webpages users access or visit, alert visitors to new areas we think might be of interest to them when they return to our website, record past activity at a site in order to provide better service when visitors return to our site, customize website content based on visitors’ browser type or other information that the visitor sends. You may set your web browser to notify you when you receive a cookie or to not accept certain cookies.

Treatment of Personal Information/ Safeguarding Personal Information

Elad has taken appropriate measures to protect the confidentiality and security of personal information collected and stored in our databases. Although appropriate security measures have been put in place to protect against the unauthorized use, alteration or loss of personal information, you should be aware that any information transmitted over the internet may be intercepted by third parties. Elad does not assume any liability for interception, misuse or alteration of any information transmitted over the internet.

Our website may from time to time contain links to other websites that collect personal information. Our Privacy Policy does not extend to such third-party websites and as such, Elad does not assume any responsibility for the privacy practices or policies of such third parties nor the content of such third-party websites. We recommend that you read the privacy statements of such third parties and make an informed decision as to whether you wish to visit their website or provide personal information to such third parties. Elad does not assume any liability for any third-party links.

We do not sell personal information outside our domain other than where specific reference is made and approval obtained from you when you provide such information, or where passing that information to third parties is necessary in order to provide you with information, products or services. For instance, personal information may be provided to the following entities:

  • Any companies or legal entities that are associated with, related to, or affiliated with us or any other future condominium declarants.
  • To any real estate agent and/or broker who introduced you to a specific project and/or to us.
  • To one or more third party data processing companies which handle or process marketing campaigns on our behalf or other companies associated or affiliated with us.
  • Any lender and warranty bond provider providing services to us or you.
  • Any insurance companies providing coverage to us, our affiliates or related companies or to you.
  • Any trades, sub-trades, suppliers or surveyors working on any of the projects.
  • Any relevant governmental authorities or agencies.
  • Our solicitors.
  • The condominium corporation, in the case of a condominium project.
  • To providers of cable television, telephone, Internet, security alarm and utility service systems together with providers of related services and systems.
  • Our accountants and/or auditors

We may also disclose personal information where we are required to do so by law.

Right to Access to Personal Information

If you become aware of any changes in your personal information, we encourage you to contact us to update us of your change and correct any inaccuracies. You have the right to access your personal information however these rights are not absolute. If we refuse to provide you access to your personal information, we will endeavour to provide you reasons for the refusal.

This Website Uses Google Analytics

We use Google Analytics, which allows us to gather and analyze information about the areas that you visit on our website that will be used to personalize our website in accordance with your interests and assumed preferences. Google Analytics is a web analysis service provided by Google. Google utilizes the data collected to track and examine the use of www.eladcanada.com, to prepare reports on its activities and share them with other Google services. Google may use the data collected to contextualize and personalize the ads of its own advertising network.

Personal data collected: Cookie and Usage Data. Place of processing: USA. Find Google’s privacy policy here (http://google.com/intl/en/policies/privacy/). You can also opt out and prevent Google Analytics from using your data by installing Google Analytics Opt-out Browser Add-on: (http://tools.google.com/dlpage/gaoptout/).

Your continued use of the Elad website without opting out means that you understand and agree with these terms.

This website Uses Google AdWords

Our website uses the Google AdWords remarketing service to advertise on third party websites (including Google) to previous visitors to our site. It could mean that we advertise to previous visitors who haven’t completed a task on our site, for example using the contract form to make an enquiry. This could be in the form of an advertisement on the Google search results page, or a site in the Google Display Network. Third party vendors, including Google, use cookies to serve ads based on someone’s past visits to the Elad website. Of course, any data collected will be used in accordance with our own privacy policy and Google’s privacy policy.

You can set preferences for how Google advertising to you using the Google Ad Preferences page, and if you want to you can opt out of interest-based advertising entirely by cookie settings or permanently using a browser plugin.

Your continued use of the Elad website without opting out means that you understand and agree with these terms.

Lodging Complaints/ Request for Additional Information - Privacy Officer

If you have any questions or concerns regarding privacy or your persona information in relation to Elad, please contact our legal department at:

In Writing : 1700-2235 Sheppard East. Toronto, ON M2J 5B5
By Email : ecrossland@eladcanada.com
By Telephone: 416.223.4403 ext 297

All complaints will be investigated as soon as is practicable in the circumstances.

Unsubscribe

If you do not want to receive correspondence from us or if you have received correspondence from us and do not wish to receive any correspondence in the future, please let us know by using any of the options noted above under the heading Lodging Complaints / Request for Additional Information – Privacy Officer. If you contact us, please provide us with your particulars and we will ensure your name is removed from any distribution list from Elad Canada Inc.